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We work with people and organizations that want to keep themselves safe in a changing world. With decades of professional and personal experience dealing with violence – we learned the hard way so you don’t have to.

What is the Cost of Rebranding Rape?

Dictionary entry for the word “rape” highlighted in yellow with surrounding definition blurred, illustrating how language shapes perception in sexual violence

Language matters in sexual violence. When rape is rebranded (and diluted) as “sexual assault,” it changes how we understand the crime—and if perps are held accountable.

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